Sunday, September 11, 2022

Crystal Pepsi

 

The infamous Crystal Pepsi. Originally a short-lived marketing effort from Pepsi in the early 1990's (1992-1994) competing with other clear and lighter colored soft drinks like Clearly Canadian. Caramel coloring was added after all, but the clear color was thought to also give an appearance of a "healthier" alternative at a time when consumers were paying more attention to such things. This actually prompted a Clear Tab from Coke as a rebuttal. 

Crystal Pepsi would eventually fail to win much favor, and was discontinued, but it entered the zeitgeist, capturing the imaginations of young millennials in no small part due to advertising and comedic parodies of the product. In the middle of the 2010's a limited re-release of the product appeared and went just as quickly. 

Sadly, while I may have found this bottle, it's too old to be any good. The carbonation is gone and it tastes much more like flat Sprite than a Pepsi cola. 

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